{"id":27302,"date":"2022-02-07T18:42:19","date_gmt":"2022-02-07T16:42:19","guid":{"rendered":"https:\/\/groupe-grim.com\/ford\/?p=27302"},"modified":"2026-02-05T19:24:35","modified_gmt":"2026-02-05T18:24:35","slug":"escape-game-mustang-mach-e","status":"publish","type":"post","link":"https:\/\/groupe-grim.com\/ford\/escape-game-mustang-mach-e\/","title":{"rendered":"D\u00e9couvrez l&rsquo;escape Game Mustang Mach-e"},"content":{"rendered":"\n<p>Ford gamifie sa mustang mach-e avec un concept d\u2019\u00a0\u00bbEscape game\u00a0\u00bb qui interagit avec la technologie int\u00e9gr\u00e9e du v\u00e9hicule.<\/p>\n\n\n\n<p>Ces derni\u00e8res ann\u00e9es, les \u00ab\u00a0Escape Room\u00a0\u00bb ont\u00a0explos\u00e9\u00a0en popularit\u00e9, opposant des\u00a0joueurs\u00a0courant\u00a0contre la montre\u00a0afin de\u00a0r\u00e9soudre des\u00a0\u00e9nigmes\u00a0et de s&rsquo;\u00e9chapper d&rsquo;une pi\u00e8ce \u00e0 th\u00e8me. Ford a repris ce concept et l&rsquo;a appliqu\u00e9 \u00e0 la Mustang\u00a0Mach-E\u00a0100%\u00a0\u00e9lectrique. Le jeu permet de contr\u00f4ler des \u00e9l\u00e9ments de la voiture pour cr\u00e9er une exp\u00e9rience interactive.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"\u2018Escape Room\u2019 Concept Gamifies Mustang Mach-E\" width=\"1240\" height=\"698\" src=\"https:\/\/www.youtube.com\/embed\/Q9m6AO-xMpY?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Ce&nbsp;concept de jeu&nbsp;sur le th\u00e8me de l&rsquo;espionnage entra\u00eene les joueurs dans une mission secr\u00e8te de livraison d&rsquo;un colis. Les si\u00e8ges \u00e9lectriques, le hayon mains libres, le syst\u00e8me de climatisation et les phares font partie des \u00e9l\u00e9ments qui sont soit activ\u00e9s par le jeu, soit utilis\u00e9s par le joueur comme d\u00e9clencheur \u00e0 certains moments.<\/p>\n\n\n\n<p>Aucun \u00e9l\u00e9ment autre que les chauffages et les haut-parleurs n&rsquo;est contr\u00f4l\u00e9 si la voiture est en mouvement et, contrairement aux jeux d&rsquo;Escape Room, les joueurs peuvent sortir du v\u00e9hicule \u00e0 tout moment, lorsqu&rsquo;ils peuvent le faire en toute s\u00e9curit\u00e9, sans perdre le jeu. Le jeu est install\u00e9 sur un appareil iOS qui&nbsp;interagit&nbsp;avec le v\u00e9hicule \u00e0 l&rsquo;aide d\u2019Apple&nbsp;CarPlay&nbsp;ainsi qu\u2019un logiciel d\u00e9velopp\u00e9 en interne.<\/p>\n\n\n\n<p><strong>Une inspiration future pour divertir conducteur et passagers lors des temps de recharge ?<\/strong><\/p>\n\n\n\n<p><em>\u00ab\u00a0Il s&rsquo;agit d&rsquo;un jeu amusant qui a un c\u00f4t\u00e9 s\u00e9rieux, car il montre ce qui pourrait \u00eatre possible avec la technologie\u00a0embarqu\u00e9e\u00a0dont nous disposons aujourd&rsquo;hui dans\u00a0nos\u00a0v\u00e9hicules\u00a0\u00bb<\/em>, explique Carsten\u00a0Starke, expert technique en mat\u00e9riaux int\u00e9rieurs et exp\u00e9rience client\u00a0chez\u00a0Ford Europe.<em>\u00a0\u00ab\u00a0Avoir la capacit\u00e9 de cr\u00e9er une interaction entre le v\u00e9hicule et le conducteur pourrait ouvrir de nouvelles voies pour explorer d&rsquo;autres possibilit\u00e9s \u00e0 l&rsquo;avenir, comme un manuel d\u2019utilisation\u00a0interactif ou m\u00eame un coaching du conducteur.\u00a0\u00bb<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"l-escape-game-mustang-mach-e\">L&rsquo;escape Game Mustang Mach-e<\/h2>\n\n\n\n<p>Le jeu est pour l&rsquo;instant un simple concept de travail, d\u00e9velopp\u00e9 par Ford Europe avec la participation de l&rsquo;\u00e9quipe Software\u00a0Enablement\u00a0&amp;\u00a0Research\u00a0du groupe\u00a0Emerging\u00a0Technology\u00a0&amp; Innovation de Ford et du groupe IOT bas\u00e9 \u00e0 Palo Alto, en Californie. Il a \u00e9t\u00e9 d\u00e9velopp\u00e9 pour montrer comment la <a href=\"https:\/\/blog.osmova.com\/gamification\/\" target=\"_blank\" rel=\"noopener\">gamification<\/a> et le\u00a0gaming\u00a0peut aider les\u00a0personnes\u00a0\u00e0\u00a0se familiariser avec les fonctionnalit\u00e9s de leurs v\u00e9hicules.<\/p>\n\n\n\n<p>Il pourrait m\u00eame offrir un aper\u00e7u de l&rsquo;avenir des applications qui pourraient divertir&nbsp;conducteurs&nbsp;ou&nbsp;passagers pendant les temps d&rsquo;arr\u00eat aux&nbsp;bornes&nbsp;de recharge, ou peut-\u00eatre m\u00eame pendant le trajet dans les futurs v\u00e9hicules autonomes.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/groupe-grim.com\/ford\/wp-content\/uploads\/2024\/08\/c895030f-33f7-4aea-9b82-b87d1934529f-1.jpgwp-content\/uploads\/2023\/10\/photo-1652509573480-a190f1c61f6d-1.jpgwp-content\/uploads\/2022\/02\/gamification-mustang-mach-e.jpg\"><picture><source type=\"image\/avif\" srcset=\"https:\/\/groupe-grim.com\/ford\/wp-content\/uploads\/2022\/02\/gamification-mustang-mach-e-1-320x180.avif 320w, https:\/\/groupe-grim.com\/ford\/wp-content\/uploads\/2022\/02\/gamification-mustang-mach-e-1-640x360.avif 640w, https:\/\/groupe-grim.com\/ford\/wp-content\/uploads\/2022\/02\/gamification-mustang-mach-e-1-768x432.avif 768w, https:\/\/groupe-grim.com\/ford\/wp-content\/uploads\/2022\/02\/gamification-mustang-mach-e-1-1280x720.avif 1280w, https:\/\/groupe-grim.com\/ford\/wp-content\/uploads\/2022\/02\/gamification-mustang-mach-e-1-1920x1080.avif 1920w, https:\/\/groupe-grim.com\/ford\/wp-content\/uploads\/2022\/02\/gamification-mustang-mach-e-1.avif 1920w\" sizes=\"100vw\"><source type=\"image\/webp\" srcset=\"https:\/\/groupe-grim.com\/ford\/wp-content\/uploads\/2022\/02\/gamification-mustang-mach-e-1-320x180.webp 320w, https:\/\/groupe-grim.com\/ford\/wp-content\/uploads\/2022\/02\/gamification-mustang-mach-e-1-640x360.webp 640w, https:\/\/groupe-grim.com\/ford\/wp-content\/uploads\/2022\/02\/gamification-mustang-mach-e-1-768x432.webp 768w, https:\/\/groupe-grim.com\/ford\/wp-content\/uploads\/2022\/02\/gamification-mustang-mach-e-1-1280x720.webp 1280w, https:\/\/groupe-grim.com\/ford\/wp-content\/uploads\/2022\/02\/gamification-mustang-mach-e-1-1920x1080.webp 1920w, https:\/\/groupe-grim.com\/ford\/wp-content\/uploads\/2022\/02\/gamification-mustang-mach-e-1.webp 1920w\" sizes=\"100vw\"><img src=\"https:\/\/groupe-grim.com\/ford\/wp-content\/uploads\/2022\/02\/gamification-mustang-mach-e-1.jpg\" alt=\"escape Game\" width=\"1024\" height=\"576\" loading=\"lazy\" decoding=\"async\" class=\"wp-image-27303\" title=\"gamification-mustang-mach-e\" srcset=\"https:\/\/groupe-grim.com\/ford\/wp-content\/uploads\/2022\/02\/gamification-mustang-mach-e-1-320x180.jpg 320w, https:\/\/groupe-grim.com\/ford\/wp-content\/uploads\/2022\/02\/gamification-mustang-mach-e-1-640x360.jpg 640w, https:\/\/groupe-grim.com\/ford\/wp-content\/uploads\/2022\/02\/gamification-mustang-mach-e-1-768x432.jpg 768w, https:\/\/groupe-grim.com\/ford\/wp-content\/uploads\/2022\/02\/gamification-mustang-mach-e-1-1280x720.jpg 1280w, https:\/\/groupe-grim.com\/ford\/wp-content\/uploads\/2022\/02\/gamification-mustang-mach-e-1-1920x1080.jpg 1920w, https:\/\/groupe-grim.com\/ford\/wp-content\/uploads\/2022\/02\/gamification-mustang-mach-e-1.jpg 1920w\" sizes=\"100vw\"><\/picture><\/a><\/figure>\n\n\n","protected":false},"excerpt":{"rendered":"<p>Ford gamifie sa mustang mach-e avec un concept d\u2019\u00a0\u00bbEscape game\u00a0\u00bb qui interagit avec la technologie int\u00e9gr\u00e9e du v\u00e9hicule. Ces derni\u00e8res ann\u00e9es, les \u00ab\u00a0Escape Room\u00a0\u00bb ont\u00a0explos\u00e9\u00a0en popularit\u00e9, opposant des\u00a0joueurs\u00a0courant\u00a0contre la montre\u00a0afin de\u00a0r\u00e9soudre des\u00a0\u00e9nigmes\u00a0et de s&rsquo;\u00e9chapper d&rsquo;une pi\u00e8ce \u00e0 th\u00e8me. Ford a repris ce concept et l&rsquo;a appliqu\u00e9 \u00e0 la Mustang\u00a0Mach-E\u00a0100%\u00a0\u00e9lectrique. Le jeu permet de contr\u00f4ler des [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":27303,"parent":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[10,240],"tags":[],"class_list":["post-27302","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-feature","category-ford-mustang"],"acf":[],"_links":{"self":[{"href":"https:\/\/groupe-grim.com\/ford\/wp-json\/wp\/v2\/posts\/27302","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/groupe-grim.com\/ford\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/groupe-grim.com\/ford\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/groupe-grim.com\/ford\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/groupe-grim.com\/ford\/wp-json\/wp\/v2\/comments?post=27302"}],"version-history":[{"count":1,"href":"https:\/\/groupe-grim.com\/ford\/wp-json\/wp\/v2\/posts\/27302\/revisions"}],"predecessor-version":[{"id":62607,"href":"https:\/\/groupe-grim.com\/ford\/wp-json\/wp\/v2\/posts\/27302\/revisions\/62607"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/groupe-grim.com\/ford\/wp-json\/wp\/v2\/media\/27303"}],"wp:attachment":[{"href":"https:\/\/groupe-grim.com\/ford\/wp-json\/wp\/v2\/media?parent=27302"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/groupe-grim.com\/ford\/wp-json\/wp\/v2\/categories?post=27302"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/groupe-grim.com\/ford\/wp-json\/wp\/v2\/tags?post=27302"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}