{"id":66357,"date":"2024-04-02T10:49:00","date_gmt":"2024-04-02T08:49:00","guid":{"rendered":"https:\/\/groupe-grim.com\/jaguar-land-rover\/?p=66357"},"modified":"2024-03-22T10:00:11","modified_gmt":"2024-03-22T08:00:11","slug":"range-rover-awards-ad","status":"publish","type":"post","link":"https:\/\/groupe-grim.com\/jaguar-land-rover\/range-rover-awards-ad\/","title":{"rendered":"AD &#038; Range Rover Awards, (re)inventing design"},"content":{"rendered":"\n<p><strong>Apr\u00e8s le succ\u00e8s des deux premi\u00e8res \u00e9ditions 2022 et 2023, la Maison Range Rover et le magazine AD renouvellent leur partenariat \u00e0 travers les AD &amp; Range Rover Awards (re)inventing design : l\u2018occasion de continuer \u00e0 transmettre leur passion commune du design exprim\u00e9e par l&rsquo;innovation, l&rsquo;expertise, l&rsquo;\u00e9l\u00e9gance, la r\u00e9invention sans fin et la cr\u00e9ativit\u00e9.\u00a0<\/strong><\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Range Rover red\u00e9finit l&rsquo;avenir du luxe moderne par le design, devenant le cr\u00e9ateur des exp\u00e9riences de luxe les plus d\u00e9sirables au monde pour les clients les plus exigeants.&nbsp;<\/li>\n\n\n\n<li>La troisi\u00e8me \u00e9dition des AD &amp; Range Rover Awards (Re)Inventing Design a eu lieu le 8 f\u00e9vrier au Royal Monceau Raffles Paris<\/li>\n\n\n\n<li>Gerry McGovern, Chief Creative Officer de JLR et Richard Stevens, Brand Design Director, JLR, ont rejoint le jury de s\u00e9lection pour la premi\u00e8re fois, aux c\u00f4t\u00e9s de Christophe Delcourt, Dan Yeffect, Sophie Dries et Fleur Delesalle.<\/li>\n\n\n\n<li>Cinq talents prometteurs r\u00e9compens\u00e9s dans cinq cat\u00e9gories, le Studio Haddou Dufourcq remportant le prix \u00ab Coup de c\u0153ur \u00bb AD &amp; Range Rover Awards<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">AD X RANGE ROVER AWARDS<\/h2>\n\n\n\n<p>Apr\u00e8s le succ\u00e8s des \u00e9ditions 2022 et 2023, la Maison Range Rover et le magazine AD renouvellent leur partenariat \u00e0 travers les AD &amp; Range Rover Awards (re)inventing design : l\u2018occasion de continuer \u00e0 transmettre leur passion commune du design exprim\u00e9e par l&rsquo;innovation, l&rsquo;expertise, l&rsquo;\u00e9l\u00e9gance, la r\u00e9invention sans fin et la cr\u00e9ativit\u00e9.&nbsp;<\/p>\n\n\n\n<p>Pour cette nouvelle \u00e9dition, AD et Range Rover Awards ont constitu\u00e9 un jury de six designers de renom, Gerry McGovern, Chief Creative Officer et Richard Stevens, Brand Design Director, JLR, Christophe Delcourt, Dan Yeffect, Sophie Dries, laur\u00e9ate en 2022 et Fleur Delesalle, laur\u00e9ate en 2023 , qui ont mis en lumi\u00e8re cinq talents \u00e9mergents dont le travail, orient\u00e9 vers le design vertueux, la recherche textile ou l\u2019exp\u00e9rimentation de mat\u00e9riaux, leur semble particuli\u00e8rement prometteur et en phase avec les codes du luxe et de la cr\u00e9ation de notre \u00e9poque. Il s\u2019agit de Val\u00e9riane Lazard, le Studio Le Cann, le Studio Haddou-Dufourcq, Hugo Drubay et Jean-Baptistery Anotin.<\/p>\n\n\n\n<p>Le prix Coup de c\u0153ur AD &amp; Range Rover Awards a \u00e9t\u00e9 d\u00e9cern\u00e9 au Studio Haddou Dufourcq pour leur travail m\u00ealant cr\u00e9ativit\u00e9 et exemplarit\u00e9 du design \u00e0 travers diff\u00e9rentes notions cl\u00e9s\u00a0: la durabilit\u00e9 et la provenance des mat\u00e9riaux, le volume et les proportions, l&rsquo;utilisation des couleurs, des motifs, de la symbolique et du sens de l\u2019esth\u00e9tique. Une sophistication qui raconte une histoire tout en suscitant un lien \u00e9motionnel avec l&rsquo;objet.<\/p>\n\n\n\n<p>Co-pr\u00e9sent\u00e9e par Oscar Dubo\u00ff et Nicolas Milon, la c\u00e9r\u00e9monie s\u2019est d\u00e9roul\u00e9e le 8 f\u00e9vrier au Royal Monceau Raffles Paris, qui a \u00e9galement accueilli une masterclass au cours de laquelle les membres du jury ont partag\u00e9 leur perception du design au regard de cinq propri\u00e9t\u00e9s intrins\u00e8ques \u00e0 l\u2019exercice esth\u00e9tique :\u00a0<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u00ab&nbsp;Ultimate chic elegance&nbsp;\u00bb par&nbsp;<a href=\"https:\/\/www.admagazine.fr\/article\/ad100-2024-liste-createurs-importants-annee\" target=\"_blank\" rel=\"noopener\">Christophe Delcourt<\/a>, autodidacte qui pouss\u00e9 par son amour des mat\u00e9riaux et du bois tout particuli\u00e8rement, imagine un mobilier et des am\u00e9nagements int\u00e9rieurs en symbiose avec la nature.&nbsp;<\/li>\n\n\n\n<li>\u00ab&nbsp;Remarkable design&nbsp;\u00bb par&nbsp;<a href=\"https:\/\/www.admagazine.fr\/article\/fleur-delesalle-nouveau-jury-des-ad-and-range-rover-awards\" target=\"_blank\" rel=\"noopener\">Fleur Delesalle<\/a>, adepte d\u2019un style apais\u00e9, g\u00e9n\u00e9reux et soign\u00e9 qu\u2019elle met en exergue \u00e0 l\u2019occasion de collaborations prestigieuses avec Pierre Frey ou encore Ligne Roset.<\/li>\n\n\n\n<li>\u00ab&nbsp;Evolution and innovation&nbsp;\u00bb par&nbsp;<a href=\"https:\/\/www.admagazine.fr\/article\/ad100-2024-liste-createurs-importants-annee\" target=\"_blank\" rel=\"noopener\">Dan Yeffet<\/a>, collaborateur r\u00e9gulier de la Maison d\u2019\u00c9dition Collection Particuli\u00e8re et disciple de la dissimulation dans les d\u00e9tails gr\u00e2ce au travail des textures et aux associations de mati\u00e8res.<\/li>\n\n\n\n<li>\u00ab&nbsp;Timeless impact&nbsp;\u00bb par&nbsp;<a href=\"https:\/\/www.admagazine.fr\/article\/ad100-2024-liste-createurs-importants-annee\" target=\"_blank\" rel=\"noopener\">Sophie Dries<\/a>, pr\u00e9sente \u00e0 Paris et \u00e0 Milan. Apr\u00e8s avoir travaill\u00e9 avec de prestigieux bureaux d&rsquo;architecture et de design tels que les ateliers Jean Nouvel, Pierre Yovanovitch et Christian Liaigre, elle s&rsquo;est sp\u00e9cialis\u00e9e dans la cr\u00e9ation sur-mesure de r\u00e9sidences priv\u00e9es, d&rsquo;h\u00f4tels, de boutiques de luxe et de sc\u00e9nographies d&rsquo;exposition.&nbsp;<\/li>\n\n\n\n<li>\u00ab\u00a0Endless reinvention\u00a0\u00bb par\u00a0<a href=\"https:\/\/www.admagazine.fr\/article\/gerry-mcgovern-nouveau-jury-des-ad-and-range-rover-awards\" target=\"_blank\" rel=\"noopener\">Gerry McGovern<\/a>, Chief Creative Officer, JLR qui int\u00e8gre la cr\u00e9ativit\u00e9 au c\u0153ur de son activit\u00e9 \u2013 pla\u00e7ant le design avant m\u00eame les consid\u00e9rations techniques. A travers l\u2019exemple de Range Rover, une marque embl\u00e9matique qui, depuis 1970, a \u00e9volu\u00e9, s\u2019est transform\u00e9e et r\u00e9invent\u00e9e au point de faire d\u2019un v\u00e9hicule un v\u00e9ritable objet de design et de d\u00e9sir, il d\u00e9finit ce que doit \u00eatre la r\u00e9invention perp\u00e9tuelle.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/groupe-grim.com\/jaguar-land-rover\/wp-content\/uploads\/2024\/03\/Range-Rover-Awards-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"406\" src=\"https:\/\/groupe-grim.com\/jaguar-land-rover\/wp-content\/uploads\/2024\/03\/Range-Rover-Awards-1024x406.jpg\" alt=\"Range Rover Awards\" class=\"wp-image-66360\" title=\"\" srcset=\"https:\/\/groupe-grim.com\/jaguar-land-rover\/wp-content\/uploads\/2024\/03\/Range-Rover-Awards-980x389.jpg 980w, https:\/\/groupe-grim.com\/jaguar-land-rover\/wp-content\/uploads\/2024\/03\/Range-Rover-Awards-480x191.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>AD et Range Rover Awards sont deux marques sans \u00e9gal dans ce qu\u2019elles repr\u00e9sentent. Deux ic\u00f4nes au pass\u00e9 remarquable, ancr\u00e9es dans la culture, qui ont su continuellement se r\u00e9inventer dans un monde en \u00e9volution acc\u00e9l\u00e9r\u00e9e. Il est pertinent d\u2019associer Range Rover, ic\u00f4ne du design et symbole d\u2019une \u00e9l\u00e9gance sophistiqu\u00e9e et AD, devenue en plus de 100 ans d&rsquo;histoire une marque offrant \u00e0 ses lecteurs influents l\u2019inspiration du luxe int\u00e9rieur \u00e0 travers l&rsquo;art et la culture. Les AD x Range Rover awards sont devenus un v\u00e9ritable rendez-vous nous permettant de c\u00e9l\u00e9brer un design exemplaire, le meilleur du savoir-faire et notre passion pour le modernisme<\/p>\n<cite>GERRY MCGOVERN &#8211; JLR CHIEF CREATIVE OFFICER<\/cite><\/blockquote>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Nous sommes ravis de r\u00e9it\u00e9rer ce partenariat avec la maison Range Rover initi\u00e9 il y a trois ans. Il nous tient en effet \u00e0 c\u0153ur de c\u00e9l\u00e9brer ensemble le design et plus particuli\u00e8rement les nouveaux talents \u00e0 suivre en les r\u00e9compensant pour leur vision et leur d\u00e9marche engag\u00e9e<\/p>\n<cite>MARINA HEMONET &#8211; AD FRANCE HEAD OF EDITORIAL CONTENT<\/cite><\/blockquote>\n\n\n\n<div style=\"height:21px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<div style=\"height:13px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.groupe-grim.com\/rendez-vous\/\" style=\"border-radius:0px\">R\u00e9server un essai<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100\"><a class=\"wp-block-button__link wp-element-button\" href=\"tel:0805021414\" style=\"border-radius:0px\">0 805 02 14 14 (appel gratuit)<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:24px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-align-center\">Pour tout renseignement sur <strong>Jaguar ou Land Rover :<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-center\"><a href=\"tel:0805021414\" data-type=\"tel\" data-id=\"tel:0805021414\"><strong>08 05 02 14 14 (appel gratuit)<\/strong><\/a>&nbsp;du lundi au dimanche de 9h00 \u00e0 22h00<\/p>\n\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/www.groupe-grim.com\/rendez-vous\/\">Essayer un v\u00e9hicule<\/a>&nbsp;I&nbsp;<a href=\"https:\/\/www.grim-occasion.com\/reprise-de-votre-vehicule\/\" target=\"_blank\" rel=\"noopener\">Demander une offre de reprise<\/a>&nbsp;I&nbsp;<a href=\"https:\/\/www.groupe-grim.com\/rendez-vous\/\" data-type=\"URL\" data-id=\"https:\/\/www.groupe-grim.com\/rendez-vous\/\">Demander Une offre de financement<\/a>&nbsp;I&nbsp;<a href=\"https:\/\/www.grim-occasion.com\/voitures\/?_brand=jaguar%2Cland-rover\" target=\"_blank\" rel=\"noopener\">GRIM Occasion<\/a><\/p>\n\n\n\n<p class=\"has-text-align-center\">JAGUAR &#8211; LAND ROVER \u2022 Montpellier \u2013 N\u00eemes \u2013 B\u00e9ziers \u2013 Valence \u2013 Avignon<\/p>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<span class=\"et_bloom_bottom_trigger\"><\/span>","protected":false},"excerpt":{"rendered":"<p>Apr\u00e8s le succ\u00e8s des deux 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